Search Engine Optimization Process

Search engine optimization is the process of increasing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine. SEO refers to the improvement of unpaid results and excludes direct traffic and the purchase of paid placement.

1. Audit and Research

Audit: Audit of the website onpage and offpage factors. Analysis of content, designs, and value of page.

Keyword Research: We research and identify potential keywords to target based on your products, services and objectives.

Competitors Research: We conduct research of who your competitors are, what they are doing, presence of your competitors.

2. Strategy

We develop a stratgy for on-page optimization, off-page optimization and content marketing to achieve SEO objectives. We focus on developing innovative, creative and story telling strategy based on our research to provide you best ROI. We refine strategy over the course of time with help of analytics data.

3. Content Creation

Content is king. We develop keywords focused creative, engaging and attractive viral content (posts, articles, info-graphics, banners, flyers, landing pages, etc) to boost your social media growth, search engine growth and to influence mind of your website / social media visitors.

4. Onpage Optimization

We optimize your website’s Meta tags, Alt tags, URLs, Healdings, and focused keywords. We analyze your website for brocken links. We built interlink structure of your website. We analyze your content and optimize it by implementing focused keywords.

5. Offpage Optimization

In offpage seo we focus on getting hing DA keywords targeted back-links from various blogs, forums, classifies, directories, social media, etc.. to increase authority of website and pages.

6. Social Media

Daily posting, daily sharing using best content. We focus on managing growth of likes, followers, engagements, conversation, leads and reach. We manage community discussion and reviews.

7. Influencer Outreach

We find relevant influencer to convince them to share your content with best way possible.

8. Analysis & Reporting

We track and analyze results with help of google tools and other useful tools to generate reports. We present the results and analysis in front of you, so you can modify your strategy accordingly.