Paid Media Process - PPC

PPC is an online advertising model in which advertisers pay each time a user clicks on one of their online ads. In pay-per-click advertising, businesses running ads are only charged when a user actually clicks on their ad, hence the name “pay-per-click.”

1. Audit and Analysis

Audit & Analysis of your website / social media accounts. Analysis of content, designs, and value of page. We do analysis of your current engagement rate, post reach and presence.

Keywords Research: Being a premier adWords management agency, we offer target keywords for adWords and PPC campaigns as well. We do keywords research based on your business segment, target audience, products or services and current trend.

Competitors Research: We do analysis of your competitors content, campaigns and targeting.

Audience Research: We do audience research with help of specific keywords,

2. Strategy Development

We focus on developing innovative, creative and story telling strategy based on our research to provide you best ROI. We refine strategy over the course of time with help of analytics data.

3. Landing Page

We focus more on developing best creative, attractive and engaging landing page. Some time non-valuable content complex designs or frameworks distract visitors. Every page in website has specific goal or value. Its very important to remove all diversion to make visitors focus on main things.

4. Campaign Setup

We design most engaging and attractive campaigns with help of research data and launch your campaign in grand manners. We modify running campaign based on results. We do A/B testing to finalize best ROI campaigns and for remarketing.

5. Analysis & Reporting

We analyze work results every days, every week, every month. Based on analytics data statistics we made changes on strategy and in campaigns.